Rouceiro is a Switzerland-based construction company with a track record of more than a decade in the industry. Despite its long-standing presence and continuous growth, it had never been accompanied by a strong and impactful visual identity that effectively communicated its experience and modernisation to its audience. Our approach focused precisely on this: to create a strong, contemporary, and memorable image that conveyed the company’s robust values and made its area of expertise readily apparent.
Art direction
Serifa
Design
Rui P. Aguiam (@rpaguiam) & Jorge Moreira (@ojorgemoreira)
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